Site engagement: Why you should measure it

Is your site getting a large amount of traffic, but you’re not seeing a product or service sales boost? Many small business owners face this dilemma at one time or another. The fact is that a large number of visitors doesn’t necessarily translate into engaged customers. A crucial metric that you should look into is […]

Why Google now prioritizes mobile searches

Google recently made changes to its search tools to prioritize mobile searches over web searches. Why has Google done this and what does this mean for businesses and users? Get the answers by reading on. Google search works by using ‘bots.’ These bots are responsible for trawling through the web and sorting and categorizing websites […]

Gmail strengthens anti-phishing features

Phishing is a social engineering attack that never grows old. In fact, cybercriminals know that it’s still easier to trick people into giving away their personal information or clicking a malicious link than to break through several layers of protection. To help in the continuing fight against phishing, Google has improved Gmail’s anti-phishing security features. […]

4 Free Google apps you need on your device

Did you know that Google offers more than just Gmail, Maps, and YouTube? A quick browse through Google Play will introduce you to a host of apps that can make your life easier. Window shopping at the Google store, however, means an inundation of productivity-destroying entertainment apps, and you probably have no time to sift […]

Get a load of these neat PDF features in Google Drive

Google Drive keeps improving as a productivity suite. And yet for reasons unknown, its time-saving PDF management features have gone under the radar — features like scanning documents with your phone and saving them as PDFs without switching out of Google Drive. Here are some of the other underused PDF features in Google Drive. Save […]

Increase your company’s reach with Google Posts

A Google Post is content that promotes your business’ services, announcements, offers, events, product updates, or any content for free. This tool provides many promising benefits for your business. Here’s what you need to know. What they can do Google Posts allow users to communicate directly in the search results. This differs from the Knowledge […]

How to set up your G Suite dashboard

G Suite allows users to track who viewed a document on the new activity dashboard, as well as the time and date it was viewed. This useful feature in Google Slides, Docs, and Sheets allows users to see every comment and suggested changes made in a file. Here are two ways to properly configure it. […]

Search like an expert Googler with these tips

With a wealth of information compiled through the years, Google has become the universal information haystack we all rely upon for information, be it for work or for personal use. There is still, however, much to learn to maximize its capabilities. Include and exclude keywords Google will understand most of the search terms you type […]

Monitor your business with Google Alerts

Business technology evolves rapidly that more and more customers are turning to those that can deliver products and services fast. Business owners have Google to thank for creating an avenue to monitor web content so you don’t miss out. Smart businessmen leverage this tool to also monitor their businesses and their competitors. Read to learn […]

Tips on how to best use G Suite

Your business may be already using G Suite, Google’s powerful productivity and collaboration platform. But while your staff may already be familiar with apps such as Gmail, Calendar, Hangout, Docs, Sheets, Slides, and more, the following tips will help them make the most of G Suite apps. Monitor past activities in Google Docs Google Docs […]