Why should you automate SMB marketing?

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks. Instant responses to email requests If a customer or prospect sends […]

Is your business prepared for hurricanes?

Is your business prepared for hurricanes?

In 2018, eight hurricanes left a trail of devastation that destroyed homes and businesses. Things aren’t looking bright in 2019, as experts have warned that major hurricanes will likely occur this year, too. Businesses looking to avoid the effects of Hurricanes Harvey and Irma from years past must build a solid disaster recovery (DR) plan […]

Technology tips to increase efficiency

Technology tips to increase efficiency

When it comes to increasing your employees’ efficiency and productivity, technology can provide countless opportunities to streamline workflows, eliminate redundant processes, and reduce costs within your organization. If you’re looking to stay ahead of the competition, you need to ditch the traditional ways of working and follow the tips below. Change office communication To increase […]

Manage transactions better with an OMS

Manage transactions better with an OMS

More and more businesses today are seeking ways to run their operations optimally from top to bottom, a huge reason behind the proliferation of order management systems (OMSs). Find out if your business will benefit from one. First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The […]

What goes into a business continuity plan?

What goes into a business continuity plan?

Power outages, disasters, and other disruptions are inevitable. Thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here is a standard business continuity plan (BCP) your company can […]

Productivity tip: Email automation

Productivity tip: Email automation

How many routine emails would you say your sales and marketing teams send every day? If it isn’t that much, is that because you don’t have the manpower to accomplish mass outreach campaigns? If that’s the case, email automation is the perfect solution to staying in touch with customers and prospects economically. What is email […]

Productivity tip: Email automation

Productivity tip: Email automation

If you’ve ever received what looked like a personalised email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets. What is email automation? Usually included […]

Manage your business better with ERP

Manage your business better with ERP

The only way for your business to succeed is for it to keep improving. There are many areas you can always refine, like company policy and customer service. One important improvement you should consider, however, is getting enterprise resource planning (ERP) software, and here’s why. ERP explained ERP is a program that integrates all your […]

Lessons from a disaster recovery plan audit

Lessons from a disaster recovery plan audit

You may think you know all about disaster recovery plans (DRP) from attending conferences or reading up on the subject. But one of the best ways to learn is by example, and the following real-life case offers valuable lessons. Learn about the DPR audit of a state government office and the knowledge gained from it. […]

How to make the most out of your CRM

How to make the most out of your CRM

The effectiveness of your business’s day-to-day operations is the best indicator of whether your customer relationship management (CRM) software is performing to expectations. CRM is revolutionizing the way businesses interact with customers, but are you integrating CRM into your business in the best possible way? Learn how you can transform your business with the following […]